Chinwendu Opara

Why Lululemon's User-Generated Content Campaign Was Such A Hit.

How Airbnb Quickly Turned a Negative into Something Beautiful.

Emotive Storytelling Always Wins: A Look At Nike's "Dream Crazy" Campaign.

How Nike's "Seen it All" Campaign Won the Hearts of Every Consumer.

A Close Look At What Proper Influential Advertising Looks Like.

How TikTok is Still Beating the Crap Out of Instagram & YouTube.

OOPS! Dove’s Campaign Was Lost in Translation.

How AMEX Is Cashing In On Open Forum Without Having to Cash Out.

How Canva Continuously Sells Itself.

The Genius Behind Netflix's "Add to My List" Feature.

This Search Engine Will Never Lose Because of One Thing.